Tuesday, June 22, 2010
So I have an idea...
CrossFit has come town and is blowing up. The little gym (a bit more fancy then the traditional box set up) almost maxed out on members, has just leased two new spaces in the plaza where they are located and are expanding their facility. Eventhough the membership price tag is quite high, they are selling memberships like hot cakes. CrossFit has adopted the paleo/primal diet (don't like that word, but using it for point of reference) as their diet of choice. I think...correct me if I'm wrong, it evolved from the "Zone diet", which I'm sure many found to complicated and restrictive.
So here's my idea, with commercial real estate at an all time low here, I'm thinking of opening a tiny space in the same plaza and opening my little "Paleo Grill".
Remember, I don't live in a big city. Foot traffic is non existent, so that eliminates a lot of business. The aim would be to create a "hub" or a "cafe" feel for the little community here that eats paleo/primal. Could a smaller community sustain such a business? I have always believed that if you do what you love, the money will follow. This is NOT about the money for me, but doing something you love to do. However, the financial reality is that I don't want to end up being a Walmart greeter at age 70 just to make ends meet together with my tiny social security check.
So what do you think? I appreciate any and all comments.
I would serve this type of meal for sure; marinated grass fed sirloin steak with side of guacamole.